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The Progressive motorcycle insurance campaign was produced in collaboration with photographer Jaap Vliegenthart for the agency Arnold Worldwide. The ads, promoting Progressive’s motorbike insurance, build on the customer insight that motorcycle riders are one with their bikes. The half-man, half-bike concept is inspired by the Greek mythological beast, Centaur. Actor Terrence Terrell stars as the biker hero.
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The BOB difference
Many artist's agents are run by sales staff with little or no production knowledge. By contrast, BOB always gives you guidance rooted in deep technical expertise and hands-on creative experience. We know what we’re talking about and we keep things clear and simple throughout the whole process.
BOB has consistently helped deliver outstanding imaging for print, animation, and interactive. That’s why we’ve built successful worldwide relationships with clients throughout the advertising and entertainment industries.
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